Moosehead wants Canadians to think beer this holiday season
New OOH campaign from Conflict is promoting suds in the month of Decembeer.
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Omnicom reveals media leadership team for Canada
Shelley Smit named CEO, Noah Vardon becomes general manager of Omnicom Media Canada, while Cam Reston is leaving the company.
Bell partners with Loblaw for groundbreaking TV ad measurement
New tool matches Bell’s audience data with Loblaw’s purchase records, providing proof of TV ads’ effectiveness.