Weber Shandwick Adds National Healthcare Lead

Weber Shandwick Canada has named veteran PR professional Marlo Taylor as senior vice-president and national leader of its healthcare practice, responsible for client development, talent acquisition and growing the overall offering.

Taylor has more than 23 years of experience across both boutique and network agencies, and boasts extensive experience in healthcare communications—including roles with the Canadian Society of Hospital Pharmacists, the Canadian Breast Cancer Research Alliance, and GlobalHealthPR.

She has also spent time with companies including National Public Relations and Fleishman-Hillard, where, in her role as vice-president, she led and supported PR for clients in the healthcare/pharmaceutical sectors specializing in areas including cancer, arthritis, depression, contraception and immune deficiency.

She spent the past six-and-a-half years as president of Gage Communications, a Toronto agency specializing in the healthcare and pharmaceutical industries.

Taylor, who was recently named Toronto’s PR Professional of the Year by the Canadian Public Relations Society, is also active in the community. She is currently vice-chair of CAPSA, which has a stated commitment to creating equitable access to substance use health.

"Marlo has a proven record of helping leading clients navigate this fast-paced industry as a trusted counsellor,” said Weber Shandwick president and CEO, Greg Power. “Her dynamic, creative and results-driven approach will redefine how we position our clients’ contributions to one of the most critical and rapidly changing sectors in society."

"I’m excited to join an agency focused on creating brave, earned-first strategies that help our clients thrive in a competitive landscape and deliver life-changing innovations for patients,” said Taylor.