Toyota set to end $600 million Olympic sponsorship deal
The Japanese giant is seeking to end its nine-year tenure with the Games, after becoming the first automaker in the world to sign a top-tier sponsorship contract in 2015.
by Campaign Asia-Pacific
To continue enjoying this content, please sign in below. You can register for free for limited further access or subscribe now for full access to all out content.
Sign In
Trouble signing in?
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ All the latest local and global industry news
✓ The most inspirational and innovative campaigns
✓ Interviews and opinion from leading industry figures