As you become familiar with the new Campaign site in Canada, some of you may have noticed our podcast series "The Message," a loving tribute to our former incarnation.
Every two weeks, editors David Brown and Chris Powell join reporter Emma Johnston-Wheeler to discuss topical news, and interesting creative, before diving deeper into industry insights.
David and Chris bring years of industry observations to the table, while Emma, a Gen Z writer who is new to the marketing world, doesn’t hesitate to ask questions, and draw some parallels to current culture.
In the third episode, the team delves into the VML era of WPP and asks the question on everyone's mind: "What does this mean for Taxi?” We also zoom in on some sneaky cannabis advertising from Stok’d, and lament the loss of Montreal-born Vice Media in the wake of mass layoffs and ceased website operations.
There's also a discussion around the ICA’s big plans to champion Canadian advertisiing and agencies, as well as an introduction of the Campaign Cup, a March Madness-style ad match-up to determine the best ad of the 21st century.
To hear more about all these subjects, and how you can weigh in on the Campaign Cup, visit "The Message" in the High-Value Content section of the site, or seek it out wherever you listen to your favourite podcasts.
