Sport Chek "Dropping the Gifts" by Cartier

A humorous holiday campaign featuring former NHL tough guy and current Hockey Night in Canada co-host Kevin Bieksa. It's housed under the retailer's "Say it With Sport" brand platform, which launched last year.

by Emma Johnston-Wheeler

To continue enjoying this content, please sign in below. You can register for free for limited further access or subscribe now for full access to all out content.

Register for free


✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Register now

Subscribe


✓ All the latest local and global industry news

✓ The most inspirational and innovative campaigns

✓ Interviews and opinion from leading industry figures

Subscribe now