Pitch. Win. Exit? How private equity is reshaping the agency model
Private equity is no longer circling the ad industry - it's taking over. As agencies transform into investment assets, Helios & Partners CEO Humphrey Ho unpacks the high-stakes tension between creative independence and financial control.
by Humphrey Ho
Sign In
Trouble signing in?
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ All the latest local and global industry news
✓ The most inspirational and innovative campaigns
✓ Interviews and opinion from leading industry figures