Leo Burnett And Mcdonald's Reject Charge Of Plagiarism Over Licence-Plate Ads

Art director Zed Anwar's One Minute Brief work appeared on social four months ago, but Leo Burnett UK says it presented the idea internally in January, and to McDonald's in February.

To continue enjoying this content, please sign in below. You can register for free for limited further access or subscribe now for full access to all out content.

Register for free


✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Subscribe


✓ All the latest local and global industry news

✓ The most inspirational and innovative campaigns

✓ Interviews and opinion from leading industry figures