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Today's Edition
{ Your daily briefing from Campaign Canada, covering brands, agencies and media }
8 January 2026
 

TOP STORY

Tim Hortons joins Team Canada with its first Olympic and Paralympic partnership
The brand has signed multi-year agreements with the Canadian Olympic and Paralympic committees that introduce a newly created sponsorship category.
 
 

LATEST

 
Matt DiPaola returns to the agency world with BIMM
How Decathlon makes a point with no returns
How Decathlon makes a point with no returns
Diamond chosen first overall to build Hockey Canada’s digital foundation
Diamond chosen first overall to build Hockey Canada’s digital foundation
Havas was best-performing agency stock and WPP was worst in 2025
Omnicom introduces next-gen Omni at CES, bringing connected capabilities under one digital powerhouse roof
Wealthsimple is ready for the future… whatever you think that is
Wealthsimple is ready for the future… whatever you think that is
 

THE WORK

 
Real Canadian Superstore "The Invitation" by One23West
Real Canadian Superstore "The Invitation" by One23West
 

SOUNDS

 
Episode 32: Taking on tariffs, Tinder gets flirty, and how 'bout those Jays
Episode 32: Taking on tariffs, Tinder gets flirty, and how 'bout those Jays
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